Management for Marina investors
Marina investment isn’t only about buying and selling marina properties. To turn a profit, you’ll rent out your births to give you a steady rental income. Your marinas should appreciate in value until you sell them. Renting out even one marina can be difficult and time-consuming. So, growing your marina portfolio will mean more work for you. Marine Project is in all things marina management. Here, they give insight into the different methods of managing investment marina properties. Read on to find a property management system that helps you meet your investment goals. Over 15 years, we have Marine Project has proven to be good at this: Foreclosure stabilizations for the marina, dry storage, and boatyard facilities. Turn around marina projects. Existing marinas productivity analysis. Takedowns. Any marina operations – short term or long term. Marketing and preparations for sale. Creative additional revenue streams. Connectivity with Marine Project network.
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Management for Marina investors

What is marina management about?!

Marina management is the process of operating and maintaining a marina, which is a facility that provides mooring, storage, and other services for boats and yachts. Marina management involves a wide range of activities, including:

01.

Facility management: This involves maintaining the marina’s physical facilities, including docks, piers, fuel stations, buildings, and other structures. It also includes ensuring that the marina meets safety standards and complies with environmental regulations.

02.

Boater services: Marina management also involves providing a range of services to boaters, including boat storage, fueling, maintenance and repair, boat rentals, and other amenities such as showers, laundry facilities, and restaurants.

03.

Customer service: Good customer service is an essential part of marina management, and marina managers must be able to communicate effectively with boaters and resolve any issues that arise.

04.

Marketing and sales: Marina managers must also promote their marina and attract new customers. This may involve developing marketing campaigns, attending trade shows and events, and offering promotions or discounts to attract new customers.

05.

Financial management: Marina managers must manage the marina’s finances, including budgeting, accounting, and billing. They must also ensure that the marina is profitable and sustainable over the long term.

Overall, marina management requires a diverse set of skills, including business management, customer service, marketing, and technical knowledge related to boats and marine equipment.
ADVANCED PROFIT-MANAGEMENT​

• Profit-center management/Capital Budgeting
• Regulations and permitting
• Marina reconstruction and retrofit
• Marina law/risk management and loss control
• Improving the quality and value of services
• Policy and procedure manuals
• Business strategy
• Marketing and Promotion
• Strategic Planning ​

BOATYARD & MARINA DEVELOPMENT

• Understanding the Requirements
• Boatyard Design
• Marina Design
• High-Risk Areas
• Infrastructure development
• Weather and climate considerations
• Marketing and Promotion
• Strategic Planning ​

POLICIES & PROCEDURES

• Safety Management System
• Permit to Work Systems
• Emergency Procedures
• Health and Safety
• General Security
• ISPS Code
• Environmental Threats
• Risk Assessments
• Fire prevention
• Housekeeping

BOATYARD & MARINA OPERATIONS

• Lifting and Slipping Yachts
• Storage Ashore
• Boat and Mast Movements and Sea Trials
• General Repairs Yachts & Super yachts
• Storage & use of hazardous materials
• Electricity and water supply
• Commercial vessel boatyard pperations
• Health & Safety
• Project managing refits & builds
• Project planning
• Preparing quotations & Financial management
• Management of the Project
• Quality assurance and Control
• Use of Subcontractors

ACCIDENTS & INCIDENTS – PREVENTION

• Occupational Health & Safety Legislation
• Legalities and Responsibilities
• Risk Assessment
• Safety Management Systems
• Personal Protective Equipment (PPE)
• Accidents, Health Hazards and First Aid
• Yacht & Small Craft Hazards
• Working Together
• Customer Communications, Ethics And Client Relations

LEGAL ASPECTS

• Introduction to EN law and the Legal System
• The Law of Contract and Tort (Negligence)
• Liability in Contract and Tort
• Responsibilities
• Maritime Law
• International Marine Law
• Government Control of Shipping
• Yacht/Boat Refit or Repair
• Sale And Supply of Goods
• Trade Descriptions
• Marine Insurance
• Pollution

SUCCESSFUL BOATYARD & MARINA

• Business Plan
• Business Set-Up
• Accounts and Finance
• Financial Planning Tools
• Sales and Marketing
• Business Analysis – Swot Analysis
• Business Risks
• Personnel
• Customer Communications, Ethics And Client Relations

ADVANCED PROFIT-MANAGEMENT​

• Profit-center management/Capital Budgeting
• Regulations and permitting
• Marina reconstruction and retrofit
• Marina law/risk management and loss control
• Improving the quality and value of services
• Policy and procedure manuals
• Business strategy
• Marketing and Promotion
• Strategic Planning ​

BOATYARD & MARINA DEVELOPMENT

• Understanding the Requirements
• Boatyard Design
• Marina Design
• High-Risk Areas
• Infrastructure development
• Weather and climate considerations
• Marketing and Promotion
• Strategic Planning ​

POLICIES & PROCEDURES

• Safety Management System
• Permit to Work Systems
• Emergency Procedures
• Health and Safety
• General Security
• ISPS Code
• Environmental Threats
• Risk Assessments
• Fire prevention
• Housekeeping

BOATYARD & MARINA OPERATIONS

• Lifting and Slipping Yachts
• Storage Ashore
• Boat and Mast Movements and Sea Trials
• General Repairs Yachts & Super yachts
• Storage & use of hazardous materials
• Electricity and water supply
• Commercial vessel boatyard pperations
• Health & Safety
• Project managing refits & builds
• Project planning
• Preparing quotations & Financial management
• Management of the Project
• Quality assurance and Control
• Use of Subcontractors

ACCIDENTS & INCIDENTS – PREVENTION

• Occupational Health & Safety Legislation
• Legalities and Responsibilities
• Risk Assessment
• Safety Management Systems
• Personal Protective Equipment (PPE)
• Accidents, Health Hazards and First Aid
• Yacht & Small Craft Hazards
• Working Together
• Customer Communications, Ethics And Client Relations

LEGAL ASPECTS

• Introduction to EN law and the Legal System
• The Law of Contract and Tort (Negligence)
• Liability in Contract and Tort
• Responsibilities
• Maritime Law
• International Marine Law
• Government Control of Shipping
• Yacht/Boat Refit or Repair
• Sale And Supply of Goods
• Trade Descriptions
• Marine Insurance
• Pollution

SUCCESSFUL BOATYARD & MARINA

• Business Plan
• Business Set-Up
• Accounts and Finance
• Financial Planning Tools
• Sales and Marketing
• Business Analysis – Swot Analysis
• Business Risks
• Personnel
• Customer Communications, Ethics And Client Relations

How to make more profit out of a marina?

There are several strategies that marina managers can use to increase profits and make their marina more profitable:

01.

Increase occupancy rates: The most obvious way to increase revenue is to increase the number of boats that are moored in the marina. This can be achieved by offering attractive pricing packages and promotions to encourage boaters to choose your marina over competitors.

02.

Offer additional services: By offering additional services such as boat repairs, maintenance, fuel sales, and boat rentals, marina managers can increase revenue and profits. Offering luxury amenities like restaurants, swimming pools, and entertainment can also attract more customers and increase revenue.

03.

Optimize pricing: Careful pricing can help to increase profits by maximizing the revenue generated from each boat slip. Pricing strategies can include seasonal pricing, variable pricing based on demand, and long-term contracts.

04.

Reduce expenses: Marina managers can reduce expenses by implementing energy-efficient technologies, reducing waste and increasing recycling, and optimizing staff schedules to minimize labor costs.

05.

Cross-sell and upsell: Cross-selling and upselling can increase revenue by promoting additional services to existing customers. For example, offering boat maintenance services to customers who have already moored their boats in the marina can generate additional revenue.

06.

Invest in marketing: Investing in marketing efforts such as search engine optimization (SEO), social media advertising, and local advertising can help to attract new customers and increase revenue.
Overall, marina managers can increase profits by focusing on maximizing revenue, optimizing pricing, reducing expenses, and promoting additional services to existing customers. It’s important to analyze the market and competitors to identify opportunities for growth and to continually improve the marina’s offerings to attract and retain customers.

Marine Project is an international full-service yachting company specializing in luxury yacht charter, marinas & moorings, and the sale of special purpose properties.

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