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Sunreef Yachts’ expansion in Turkey

Sunreef Yachts, the world’s leader in sustainable luxury catamarans, is expanding and opens its sales office in Istanbul, Turkey in August 2022. With two shipyards & offices in Gdansk, Poland and one shipyard & office that opens soon in the UAE and a sales office in Fort Lauderdale, US, Sunreef now opens its sales office in Istanbul, Turkey.

Sunreef Yachts has been experiencing tremendous growth in the past years and has big ambitions to further grow. Francis Lapp, the founder and visionary behind the success of Sunreef, sees a great opportunity in Turkey for its luxury catamarans.

A more compact IPS triple propulsion system and a hull designed by Azimut’s technical team, in partnership with Volvo engineers, translates into improved fuel efficiency. The use of carbon fibre in the yacht’s superstructure reduces its overall weight and opens the way to a revolutionary increase in volume without affecting stability, Azimut says. The result is a reduction of up to 30% in fuel consumption at medium and high speeds and sufficient surface area, for the first time on a 70-footer, to offer an incredibly generous layout, featuring a large lower deck with five spacious cabins and a garage for two water toys. The main deck is designed around outdoor and indoor lounge areas and a spacious galley.

While Italy, France and Monaco remain yachting hubs of significant importance, Turkey, Greece, and Croatia continue to draw increasing attention. Turkey is a strategic choice for the company due to its economy, yachting tradition, location, and perfect environment for sailing.

The Turkish economy has shown the fastest economic growth among the G20 countries in 2021 and it is one of Middle East’s top countries for wealth hosting >100.000 millionaires and seeing strong growth in HNWI’s living in Turkey in the next 5 years. Turkey is fostering an ambitious program of marina expansion, attracting major developers to the country.

Turkey is an emerging powerhouse at an important regional crossroad between West and East which has 8.000 km’s of coastline and having some of the most beautiful pristine bays and beaches in Europe. Besides, it has a vibrant boating culture and an ancient seafaring history. More than 20 marinas with 6,530 berths are located all around the coast.

Sunreef has opened its sales office this month and has a focussed plan for the next 6 months in place. Besides hosting clients and press on its boats in the month of August and September during different events, one of them being the 21st Bosphorus Cup in Istanbul, Sunreef will participate at the Avrasya Boat Show in December. This underlines the strong ambition of Sunreef in Turkey

 

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